奢侈品组合新闻

2022年3月14日

在记录中。公关如何在当今高度竞争的市场中为代理人提供额外优势

Luxury Portfolio International®将举办一次网络直播，介绍高端房地产经纪人的技巧和窍门，以及通过关键媒体机会支持其业务的方法。

New York, NY (March 14, 2022) – “Next to doing the right thing, the most important thing is to let people know you are doing the right thing.” – John D. Rockefeller

The power of public relations will be front and center this week as Luxury Portfolio International® (LPI) hosts its latest “Luxury Hour” webcast series.  LPI is the luxury arm of Leading Real Estate Companies of the World®, the largest global network of premier locally branded firms.  

Titled “Raising an agent’s profile with effective PR,” the panel will explore critical communication tools and tactics as they relate to luxury real estate.  Among the myriad of topics slated for discussion are: Why PR is key in this media-cluttered era; what smart PR looks like; how agents can deploy an effective PR strategy; the types of stories and data points that media and influencers want from real estate agents and brokerages; the differences between social media and PR; and beyond.     

“Globally, competition for listings is at an all-time high, thereby making ones’ visibility all the more crucial,” said Mickey Alam Khan, who will moderate Wednesday’s discussion. “We want to equip agents with as much knowledge as possible when it comes to elevating their profile, bolstering their business, and building trust.  In mainstream media, going ‘on-the-record’ or contributing to an article can make all the difference when it comes to being viewed by potential clients as an area leader and a market expert.” 

The virtual event will take place on Wednesday, March 16, from 11 a.m. to noon ET.  

The panelists are Fiona Harris, managing director at London-based Relevance International, and Caroline Underwood Burman, executive vice president at Miami and New York City-based Kreps PR & Marketing.

To register for this free event, please visit the following link: https://www.luxuryportfolio.com/blog/upcoming-webinar-raising-an-agents-profile-with-effective-pr/

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ABOUT LUXURY PORTFOLIO INTERNATIONAL® (LPI) 

LPI (luxuryportfolio.com) is the luxury marketing division of Leading Real Estate Companies of the World®, the largest global network of premier locally branded firms dominated by many of the world's most powerful, independent luxury brands. LPI attracts a global audience of visitors from over 200 countries/territories every month and markets more than 50,000 luxury homes annually. Well Connected.™ 

Source: Luxury Portfolio International® 
Contact: pr@luxuryportfolio.com